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Showing posts from October, 2015

Implement Dynamic Digital Marketing Tactics To HVAC Contractors

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HVAC Contractors Should Heat Up Their Business With Digital Marketing The heating, ventilation, and air conditioning (HVAC) contractors industry in the United Kingdom is seen to pick up as the demand for housing and commercial building construction has increased this year. According to the latest data from the industry research firm IBISWorld, the U.K.’s heating and air conditioning installation industry is now worth £14 billion and employs over 130,073 professionals. The heating and air conditioning installation industry accounts for approximately 15% of Britain’s specialised construction trade activities. The industry’s contractors are tasked with installing and repairing boilers, central heating systems, and air conditioning systems, amongst others. Due to the U.K.’s unpredictable weather, most of the industry’s revenue is now derived from the installation and maintenance of heating systems in new homes and buildings. On the other hand, despite the enormous revenues being generate…

Be The Coolest HVAC Contractor With Online Marketing

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How Online Marketing Heats Up Your HVAC Business Over the next several years, demand for HVAC contractors is projected to climb momentously. According to the latest statistics from Statista, the global market for HVAC system installations is expected to be sized at around £77 billion—a notable increase from just £49 billion in 2014. Check out this featured infographic about Online Marketing for HVAC Contractors:
Customers Search Online For HVAC Contractors Today The way prospects look for and find businesses has changed over the years. Rather than rely on word-of-mouth referrals and traditional advertising, most of your potential customers now search online when looking for reputable HVAC contractors. A study by the Pew Research Center indicates that as much as 91% of consumers use search engines to look for service providers in their area. This data is supported by statistics from GE Capital Retail Bank, which says that 81% of customers conduct online research before purchasing a pr…

Gain A Clear Online Visibilty for Your Optometry Practice

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How Online Marketing Benefit Your Optometry Practice The eye care industry has displayed growth over the past years, with more and more people in the UK turning to eye care professionals to improve their eyesight. In fact, a recent study suggests that as much as 74% of people in the UK either wear corrective eyewear or have had laser eye surgery to help them see better, an increase from 65% in 2011. Can you SEE this growth happening in your own eye care practice in terms of increasing customers? Watch this video about online marketing for optometrists to learn more: Potential Patients Use Search Engines to Find Optometrists When people were asked to think about the last time they searched for health and medical information, including eye doctors, 77% of patients said that they began at a search engine such as Google, Bing, or Yahoo. Will they find you online and gain information about their eye care needs and feel comfortable to come and see you? Do you have useful and engaging conte…